Analisa Interaksi Sosial Grup Facebook Pecinta Anjing dan Hibah dalam Mengampanyekan Bahaya Mengonsumsi Daging Anjing

Abstract

This research aims to investigate the social interaction between the member of "PECINTA ANJING DAN HIBAH" on its Facebook Group. The focus of this research is to explain the dangers of consuming dog meat for human health. The aim of this research is to find out the discussion process about the dangers of people who usually consuming dog meat and its solutions.

This research uses a qualitative approach with virtual ethnographic methods. The data obtained from interviews with several informants through online observations on its Facebook Group.

The results showed that tradition was the main reason for some people who for consuming  dog meat. In order to minimize the consumption of dog meat and illegal dog sales, the members of  "PECINTA ANJING DAN HIBAH" educate the public through online campaign. They give the detail  information about diarrhea, rabies, bacteria e-coli, and several dangerous diseases which is caused by consuming dog meat. Public is finally open up their eyes and this activity is getting more attention and more support.